Bluetooth Advertising in Action
Bluetooth marketing works great at large conferences and trade shows. Bluetooth advertising can set vendors apart from other exhibitors by allowing them to send short intro videos, invites to come by a booth and more. Show hosts can also use Bluetooth marketing to deliver content, including sponsor ads, meeting schedules and lots more.
Retail Application. With a stream of people but no guarantee they'll enter your store, why not reach out and send them an invitation? Sending offers, coupons, details about your seasonal lines, and even random-chance prize promotions, will help ensure people leave the mall or shopping center with your goods in their shopping bags rather than your competitors’.
Taxi Companies, Hairdressers, Beauty Salons etc. As a customer enters, or passes by, your base they are automatically offered your electronic business card – sent free of charge via Bluetooth direct to their mobile phone.
Doctors & Dentists. While your patients wait, why not engage them by offering news and information, even games, in a way that won't disturb the silence and comfort of your waiting room? In a world where healthcare is becoming increasingly commercialized, this also provides a method to start a conversation with patients about health and dental plans.
Other possible Bluetooth marketing applications
- Bars and Clubs
- Entertainment Venues
- Train Stations
- Airport Lounges
- Conferences and Trade Shows
- Field Marketing